Propose, analyse and prototype conceptual solutions for the selected product and its systems. Create a system that addresses key sustainability problems, and improves the circularity of the product system.
med.o is a new product packaging and system redesign proposal for the future of the pharmaceutical industry. This was a group project focused on sustainability and the circular economy. The new system proposal included new forms of medicine packaging, standardised materials, carbon negative manufacturing cycle, app and within-the-hour delivery. The cycle was split into three main focus areas, manufacturing, distribution and user. PEF was used as the packaging material, a 100% bio-based alternative to PET, which when incinerated would help run the lean manufacturing and distribution centre.